The spring 2011 campaign for B.Tempt’d officially started. As you know Esmée is the face and spokeswoman for the brand and their campaign “Get Breast Cancer Outta Here“. For the spring 2011 campaign they recently released a new website and send out a newsletter with the advertisement of Esmée. The advertisement is also appearing in the current issues of Vanity Fair, Glamour and US Weekly to name a few. My good friend Helena scanned the advertisement of the Glamour issue for us and we added it to our gallery.

For every $50 purchase you get a free gift which is a flash drive with exclusive content of Esmée and on top of every B.Tempt’d bra which is purchased $2 is donated to the Susan G. Koomen Foundation.



Gallery Links:
Wacoal America B.Tempted Campaign > Official Website – Spring 2011
Wacoal America B.Tempted Campaign > Online Promotion – Spring 2011
Wacoal America B.Tempted Campaign > Magazine Addvertisement Spread – Spring 2011